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As cryptocurrency markets mature, more traders are faced with a practical question. How do you trade actively in a market that never stops without being mentally present all the time? Increasingly, the solution is not better forecasting or faster reaction, but strategic trading, where execution follows predefined rules instead of real-time judgment. On many platforms, this transformation is expressed through trading bots that translate strategy into consistent execution.
In a recent interview with BeInCrypto, he discussed Federico Farriola, CEO of Phemex, explains how these dynamics influence the way traders approach execution, and why strategy-driven tools, including trading bots, are increasingly being used to bring structure to ongoing markets.
BeInCrypto: Cryptocurrency markets never end. What structural reality do traders tend to ignore, and how does this affect their behavior over time?
Federico Farriola: What many traders underestimate is how long the 24-hour market depends on human decision-making. There is no opening or closing, and there is no reset in cryptocurrencies. As for people, they feel tired, distracted and emotionally invested, and this gap is important.
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Most traders respond by trying harder: observe longer, respond faster, and believe that discipline is only effort. Over time, this system breaks down: fatigue sets in, emotions creep in, and trading becomes reactive. It’s not necessarily an experience, it’s structural. Humans are trying to work manually in a market that never stops.
This is why separating governance from implementation is important. Define the rules once and let implementation follow them consistently, instead of demanding perfect decisions every minute. This is the logic behind structured tools like trading robots: reduce emotional interference.
Traders who accept this change stop chasing every move and start focusing on process and repetition. This only allows you to stay engaged without burning out.
BeInCrypto: At what point did it become clear to you that the limits of manual trading in cryptocurrencies were structural, rather than just individual skill?
Federico Farriola: Spending time observing how users actually behave reveals clear patterns. Over time, the same problems appear across levels of experience: beginners experience difficulties, experienced traders suffer from burnout, and although the symptoms are different, the results are often similar.
From a first-time user perspective, this is a strong signal. When many users face the same challenges despite understanding the risks and mechanisms, the limitations are not individual skills.
What we have seen repeatedly is that traders fail not because of a lack of ideas, but because the execution collapses under pressure. They knew what to do, but they couldn’t do it consistently. That gap between intention and execution is the point of frustration.
That’s why we focus on tools that support consistency over time. A sustained commitment means supporting different stages of a trader’s journey, from moving away from manual trading to organizing execution at scale. Trading strategies, at its heart, is to add a structure where humans fight more, and give users frameworks that can develop.
BeInCrypto: Cryptocurrency trading still places a lot of weight on expectations and timing. Where do traders misunderstand the difference between predicting the market and executing a strategy, and how does this misunderstanding develop over time?
Federico Farriola: Most traders confuse having a vision with having a strategy. If they can predict the next move, they assume the rest will follow. In fact, this rarely happens.
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The problem arises when the market moves against them. Stages are changed, places are added impulsively, or the original plan is abandoned altogether. The problem is often the lack of structure.
Strategy determines what happens later Take a point of view. with Bot based strategiesThis structure is included. The network bot does not predict the trend; It follows predefined rules such as price movements. DCA or Martingale bots apply similar logic to building inputs and positions. In these cases, the strategy is not an opinion, but the system that is run.
Traders who rely on forecasting often experience emotional shock. Strategy-based execution facilitates evaluation of results; you can judge the system, rather than wondering if emotions get in the way.
This is why exchanges that offer bots are important from a user perspective. It doesn’t replace thinking, but it helps traders stay on track when markets move quickly.
BeInCrypto: When you look at how traders have evolved over time, where structured tools like bots really help, and where they can’t replace governance?
Bots help more with consistency, especially at the beginning of the trader’s life cycle. Many new traders have difficulty with implementation. It is often Script trading It is his first step towards strategy, which allows him to participate without making any decisions and see what the disciplined execution looks like.
As traders gain experience, tools like grid bots become more important. Grid’s strategy does not predict direction; It operates on a defined scale and systematically buys and sells as price changes, which is a valuable strategy in a diversified market. At Phemex, traders use spot and futures network robots to avoid responding to each point and instead rely on constantly running rules.
Strategies like DCA or Martingale bots add structure to build more advanced sites. In all of these, the benefit is the same: the execution remains stable even when the markets are not.
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Education and ease of preparation are crucial. We intentionally put ourselves in the shoes of traders at different levels and build guides and articles that explain how these strategies work. We also focused on making setup easier: things like one-click bot creation and AI standards help lower the barrier without taking control of the user.
BeInCrypto: I position robots as a first stage for trading strategies rather than an advanced tool. What assumptions about the behavior of traders does this challenge?
Federico Farriola: “This challenges the idea that traders need to put chaos before being “ready” for structure. There is a belief that you should trade manually for a long time, make mistakes, build intuition, and only then move to more systematic tools. What we have seen is that it often causes more harm than good.”
Initially, traders deal with the hardest parts of the market at once, including volatility, uncertainty and their emotional reactions. Without any structure, it tends to over-reciprocate, react to noise, or change direction too quickly. These habits are formed early, and are difficult to remove later.
Treating robots as a starting point changes the matter. It allows people to experience what disciplined execution looks like from the start. Whether you are following a copied strategy, running a simple grid, or using a basic DCA setup, the key is that the execution follows the rules instead of an impulse.
At Phemex, we tried to design strategy tools with this in mind. Some users will start with script trading to understand how the strategy behaves. Others will jump right into creating a bot with default settings. More experienced traders add complexity and add layers. The important part is that structure comes first, and complexity comes as users grow into it.
When you do that, people don’t feel that strategic trading is something reserved for experts. It becomes a natural part of how they learn. Over time, this results in calmer and more stable traders.
BeInCrypto: Phemex Carnival focuses on the use of trading bots as a practical entry point for trading strategies. What merchant behaviors or pain points were you trying to correct when you decided to launch this campaign?
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Federico Farriola: “On the part of users, it usually leads to fatigue rather than improvement. People trade more frequently, but without a clear understanding of why. They put in time and attention, but they don’t necessarily feel more confident or consistent because of it. Over time, it creates frustration. At Phemex, we see this among very different users. Some are newer and feel in the future of the market. constantly changing their positions without a clear framework.
As an exchange that defines itself as the first user, we feel the responsibility to provide traders with the tools they need to act more intentionally.
Strategy-based trading gives both groups a way to slow things down, define their own rules, and get out of constant decision-making.
It’s not really about telling people what to do. On the contrary, it’s about helping them trade in a way that they can really support when the market pushes them to react all the time.”
BeInCrypto: Futures trading is often associated with a high default rate. In your view, what role does structured execution play in keeping traders engaged throughout various market cycles?
Federico Farriola: “A number of future changes come from trying to respond to every movement. Markets move quickly, and constantly guessing the direction leads to overtrading and burnout.
Systematic application offers another alternative. For example, It replaces grid trading Forecast fixed intervals and predefined buy and sell levels, allowing traders to automatically pick up small moves instead of chasing the trend. in Future contractsThis can be neutral, long or short, all while adhering to the same rules.
This structure helps traders stay engaged in market cycles, even in volatile conditions. Instead of responding to every plan, they execute a plan. At Phemex, we see traders participate longer when they have a clear execution framework rather than relying on constant judgement.
Phemex currently runs a Trading Bot Festival aimed at encouraging the wider adoption of trading bots, with a total reward pool of 260,000 USDT. New users can get it Up to 100 USD To share. Full campaign details are available here.